47% percent of auto shoppers first heard about cars/trucks by watching online video
92% of in-market car shoppers are on YouTube. With Google AdWords for Video, we target in-market car shoppers based on previous browsing history. You pay for full views, or 30-second views, and clicks to your site from the CTA overlays and ``visit advertiser`` links.
With 50% growth in video views on Facebook and 1.44 billion monthly active users (March, 2015), Dealer Preroll leverages Facebook’s integration with Polk data to target In-market, near-market, and max-in-market car shoppers with video ads.
25% of in-market car shoppers watch more than an hour of online video per month.
49% of in-market car shoppers visit a dealership after watching online video ads.
84% of video researchers plan to watch auto videos the next time they show for a car.
47% percent of auto shoppers first heard about cars/trucks by watching online video
57% percent of auto shoppers state watching videos online helped introduce them to new brands
65% percent of auto shoppers are able to narrow down their options after watching video
74% percent of auto shoppers state online videos helped them learn more aboutspecific trucks/cars
But there’s a whole lot more we can share. Our Dealers are breaking records each month and we’re seeing impacts on SEM & Organic with our preroll marketing. It starts with a Demo.